Project:
Onboarding process design
Role:
Ux designer
Duration:
8 months
Project Vision
Datamind Analytics specializes in retail data analysis, deciphering complex datasets to empower retailers with actionable insights for optimizing operations and driving profitability.
However, they struggled with design and management skills for client acquisition, and that is where I come in.
Challenges
- User Friendly Interface
- Mobile Responsiveness
- User Onboarding
- Appointment Setting
Kickoff
I created the designs on Figma, managed WordPress development, and facilitated appointment setting including sending calendars and booking calls.
Web design on Figma
Calender management
WordPress development
Appointment setting
Inbox management
Meet the Team
Competitive Analysis
In examining other data analysis agency websites, I identified several industry standards, including streamlined navigation, clear service explanations, and direct calls to action. A strong trend was the integration of easy appointment scheduling and detailed case studies, both essential for building client trust. Observing these patterns helped refine our approach to prioritize user experience and ensure our site met industry benchmarks.
Preparing the Journey
Before diving into the design and development, I carefully researched the needs and expectations of our target audience. I collaborated closely with the client to understand their brand, services, and goals, ensuring the website would align with their vision. This preparation allowed for a smooth transition into the design phase, where we focused on creating a user-friendly interface and an intuitive experience tailored to the agency’s clients.
Project Success
The project successfully met the client’s goals with a sleek, user-friendly design. The integrated appointment booking system improved customer experience and operational efficiency. User and client feedback confirmed high satisfaction, boosting the agency’s online presence and credibility.
What I learned
I sharpened my WordPress development skills, improved user experience design, and successfully integrated tools like appointment booking. The project also taught me how to tailor solutions to meet client needs.